Project
The Other X Liquid Culture
Case Study Labs developed the presentation design, editorial content, and digital campaign for The Other Magazine’s Nutritious event—building a rollout that extended beyond the event itself and became the publication’s most-shared article that month.
Context
Editorial discipline over promo noise
Nutritious needed the same intentionality as the magazine itself. The typography, pacing, and sequencing had to feel earned, not improvised.
Outcome
A campaign with a longer life
The campaign extended beyond the event into an article and social rollout that became the most shared piece on theothermagazines.com that month.
Campaign sequence
